Living in the age of Big Data, consumers are slowly awakening half in doubt regarding the ownership of the data which they generated. As more enterprises start utilising user-generated data for so-called target marketing, more consumers begin questioning about unfairness in sharing the profit earned by commercialising that data. This question motivates us to think about the essence of privacy. Is privacy just about the right to be let alone? Or might it include the right to sell the users' own data?
Data that is properly anonymised does not fall under the GDPR but anonymization brings about challenges for data analysis. What are the approaches viable for use in a commercial setting?
The question of data privacy has become one that is shaping the business world of the 21st century. With many technologies advancing in leaps and bounds – as well as the increasing importance of ‘The Internet of Things’ the appointment of a professional Data Protection Officer to ensure legal and mandatory compliance has become a business imperative. We look at how failure to appoint such professionals who can operate at all levels of an organisation can be a costly mistake – not only in terms of revenue – but also in terms of customer trust.
Companies must show that they are constantly innovating but they must also show that they are taking into account customer privacy and security to protect personal information. Those that can manage this delicate balancing act between customer privacy and digital trust will be the winners in the modern digital economy.
Most organisations are hungry for the insights and business value to be gleaned from their customer data but wary of falling foul of GDPR. It’s a privacy minefield that many businesses will have to navigate in 2019 and beyond.
Big Data is revolutionizing how and why potential threats are detected, and demanding a substantial shift in next generation SIEM.
Privacy advocates raised concerns after reports and leaked documents revealed big data firm Palantir working with U.K.’s NHS to analyze patient data and turn it into a data store.
Emerging technologies including biometrics and advanced analytics are helping to revolutionize the way governments and public service agencies address data privacy and security concerns, according to a new report from Accenture.
Smart cities are here to stay. The complexity of the modern city simply demands that data is collected and used to ensure the quality of life of those who are using the services of the city. But just how much control and privacy are people willing to give up?