The consumer privacy lawsuit alleged that Oracle made $42.5 billion annually by surreptitiously creating "dossiers" on millions of people that it sold off to both private and government parties.
New research provides evidence we’re entering the Great Privacy Awakening. In the absence of a federal law, consumers are taking action: From using ad-blockers, and deleting their browser history to using their privacy rights and requesting their data be deleted.
As consumer privacy issues continue to grow, privacy professionals should look at the overall landscape of the litigation risks to better plan for comprehensive data privacy policies.
People are increasingly aware of consumer privacy issues, but also overwhelmingly feel that they do not have the tools to protect themselves and look to government to intervene.
Thoughtful regulatory framework combined with industry led initiatives will give consumers transparency and control, while enabling businesses to bring new products and services to market without excessive fear around unclear or overbearing regulations.
With an increase in legislation, the privacy landscape is a moving target for brands. Businesses are diverting precious resources away from improving personalization relevance to maintaining global privacy compliance. The two shouldn’t be working against each other.
An ongoing Texas investigation is specifically examining whether driver data collected by modern smart vehicles is being misused under the terms of a variety of state laws. The investigation is also looking at potential violations of federal law in the area of consumer privacy.
Internet Society's Online Trust Alliance report shows only 30% of U.S. presidential candidates made the Honor Roll in audit which focused on three main areas – consumer privacy, website security and consumer protection.
Product developers always face the challenge of creating a pleasing user experience without increasing legal risk, how can companies find a balance between them?
Despite the cookie banners (and the cryptic explanations for how data is used), more than half of respondents in a consumer privacy study say there’s no transparency into data practices, and 64% say they believe that they have no control.