Privacy Enhancing Technology

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Privacy Enhancing Technology

Your Customers Want To Know Their Information Is Safe; Here’s How To Put Their Mind at Ease

February 9, 2022

Rather than businesses having to expose users’ personal data, and have data brokers collect that data into centralized storehouses, Privacy Enhancing Technology means that companies can work together directly, helping one another to vouch for and validate trustworthy users.

Many small network connected to a larger network showing federated learning and privacy enhancing technologies

Data Privacy Insights

What Privacy Professionals Need To Know Before Investing in Federated Learning

May 2, 2022

Emerging privacy enhancing technologies (PETs), such as federated learning, are the key building blocks in changing our relationship with data. They can unlock new opportunities while protecting individual privacy, maintaining control of valuable data, and simplifying compliance in an increasingly fragmented regulatory landscape.

Network connections and people icons showing privacy enhancing technologies and ad tech

Data Privacy News

Deloitte/Meta Report Predicts the Near Future of Ad Tech, Winners Among New Privacy Enhancing Technologies

July 11, 2023

Deloitte foresees a collection of privacy enhancing technologies battling to become a new ad tech standard that ensures compliance with evolving global data protection regulations while reducing a seemingly inevitable blow to revenues as much as possible.

Lock on wooden table showing what organizations need to know about privacy enhancing technology before putting it to use

Data Privacy Insights

What’s Old Is New Again: Examining Privacy Enhancing Technologies

May 25, 2020

Use of privacy enhancing technology is becoming increasingly critical and especially in industries where accelerating regulations are limiting business functions.

Globe with data flow showing privacy enhancing technology and UK data reform bill

Data Protection Insights

Privacy Enhancing Technology Can Solve the UK’s Data Reform Bill Protection Concerns

November 1, 2022

Instead of introducing an entirely new regime, the UK Government should explore the use of privacy enhancing technology to enable organisations to share and analyse personal data in a privacy-preserving manner, to create opportunities and unlock the power of data using innovative and trustworthy applications.

Finger pointing at digital lock showing privacy enhancing technologies (PETs)

Data Privacy Insights

What Are Privacy-Enhancing Technologies (PETs) And How You Can Choose the Right One(s)

July 1, 2022

If you want to maximize data utility but remain compliant with privacy regulations, you have to find the right balance between those two. What can help you in your data operations? Privacy-enhancing technologies (PETs).

Female hand using mobile phone showing privacy regulations

Data Privacy Insights

Navigating Privacy in 2024: Three Trends to Expect

February 12, 2024

As more states pass not just comprehensive privacy laws, but narrow legislation that focuses on children’s privacy, data brokers, and hopefully, the emerging trend of privacy-for-profit, the pressure to find solutions that support compliance, while saving resources in an unsettled market, is only going to grow.

Businessman using tablet,with brain icon showing use of Privacy Enhancing Technologies for privacy preserving machine learning

Data Privacy Insights

Unlocking Value With Privacy-Preserving Machine Learning

July 15, 2021

When leveraged for machine learning applications, Privacy Enhancing Technologies (PETs) manifest as Preserving Machine Learning (PPML) to ensure that privacy is both protected and prioritized when building and utilizing models.

Keylock hologram on a city night view showing Privacy Enhancing Technologies (PETs)

Data Privacy Insights

Time To Dispel Myths Surrounding Privacy Enhancing Technologies

October 10, 2022

Given the recent focus on the capabilities enabled by Privacy Enhancing Technologies (PETs), it will be helpful to understanding the basic components of the category. There are also a number of myths and misconceptions about PETs that are being perpetuated in the market.

Privacy Enhancing Technology

Your Customers Want To Know Their Information Is Safe; Here’s How To Put Their Mind at Ease

What Privacy Professionals Need To Know Before Investing in Federated Learning

Deloitte/Meta Report Predicts the Near Future of Ad Tech, Winners Among New Privacy Enhancing Technologies

What’s Old Is New Again: Examining Privacy Enhancing Technologies

What Are Privacy-Enhancing Technologies (PETs) And How You Can Choose the Right One(s)

Navigating Privacy in 2024: Three Trends to Expect

Unlocking Value With Privacy-Preserving Machine Learning

Time To Dispel Myths Surrounding Privacy Enhancing Technologies

T-Mobile FCC Settlement: $31.5 Million Going Toward Penalty for Data Breaches, Cybersecurity Improvements

Crafting a Proactive Strategy for Comprehensive Automotive Data Security

Background Check Services Firm MC2 Data Leak Impacts Over 100 Million Americans