Instead of sending personally identifiable information directly to advertisers, Google is allegedly using hidden web tracking pages to keep its online advertising profitable.
Majority of the respondents in Amnesty International survey indicated that privacy concerns have changed their online behavior as there's no control over how companies use their personal data.
Chinese Internet users have become much more vocal about what they perceive to be potential breach of privacy by China Internet Giants - Alibaba, Baidu and Tencent.
Apple's new ad tracking solution “Privacy Preserving Ad Click Attribution”, available on the Safari browser by end 2019, will protect user privacy while still giving advertisers enough information to judge effectiveness of an advertisement.
Apple has released a major update for its Safari's Intelligent Tracking Prevention (ITP) which blocks all third-party cookies by default for all Safari users.
Study shows Brave as the most private browser while privacy-invading telemetry in the new chromium-based Microsoft Edge and Yandex ranks both the most privacy-intrusive browsers.
While contact tracing apps in different countries are under various stages of deployment, there is an ongoing debate over the use of centralized vs. decentralized tracking in the app.
Countries are working on contact tracing apps that have data safeguards built in to address privacy concerns while fighting against COVID-19. Can these apps really preserve privacy?
Facebook’s new market research Study app pays users to track app usage, is the tech giant learning from previous privacy mistakes or attracting further attention from legislators?
Fitness devices like Fitbit may no longer be used just for tracking physical health. U.K. researchers are looking into using fitness tracker technology to make people more aware of potential cyber threats and encourage them to take proactive action.