Data classification is growing in importance with the emergence of regulations like GDPR and CCPA. It's time for CISOs and CPOs to join forces to meet these data security challenges.
Data Protection
Certain types of personal data are very valuable to criminals, and can be very damaging to an individual or business if it falls into the wrong hands. As the world becomes more digital and more connected, more of this sort of data is generated and passed between various sources on a regular basis.
Government regulations and supervisory authorities aren’t just about keeping irresponsible parties in line. They also provide vital security guidance to every type of organization that handles sensitive personal, business or government information.
Data protection regulations also ensure that the end user has a transparent view of and a say in the processing of personal data. These safeguards play a significant role in everything from the preservation of civil rights to ensuring that democratic institutions function properly.
Some types of personal data are clear candidates for regulation: medical records, banking information, national ID numbers and so on. But some of these regulations also cover items that might seem relatively innocuous at first glance: home addresses, email addresses, website profile information and so on. For example, the European Union General Data Protection Regulation (GDPR) has stipulations about anything that is unique to an individual to include phone numbers and social media accounts. People have varying levels of privacy preference with these items, but they are often protected by regulation because they can be used for targeted scams and attempts at identity theft.
Given that regulations often take the size and customer count of businesses into consideration in terms of penalties and the scope of protection of personal data, compliance is particularly important for enterprise-scale organizations. You do not necessarily have to have an active business presence in a country or region; simply storing data on or moving it through servers there may subject you to their data protection rules.
With data privacy laws becoming a focus for many global and U.S. state governments in 2019, this year will prove to be challenging for companies as they attempt to comply with the many regulations pertaining to the personal data of customers.
New study suggests that many websites are navigating around GDPR by tailoring the design of their cookie consent tools and using dark patterns to provide a misleading veneer of a consent agreement.
Hundreds of written comments received by the California Office of the Attorney General show that there is still confusion and possible expansion of the CCPA.
With the Privacy Shield under fierce criticisms, there is now consideration for the European Commission to grant “adequacy” to an individual US state – California with it's CCPA.
How could companies best prepare themselves to face potential CCPA litigation following a data security incident and protect against data breach claims seeking exorbitant statutory penalties?
Regulations like GDPR and CCPA are generating high volume of data subject requests around how and why data is being used. How should companies manage them and stay in compliance?
Facebook thinks CCPA does not apply to them as businesses can install their web tracking system Pixel for free and pay only to deliver targeted ads based on the information they harvest.
With numerous SMBs fined for GDPR violations in 2019, it’s essential for these smaller companies to understand the basics of the legislation in order to stay compliant.
Companies should have an automated, accurate and scalable technology solution to handle a potential mountain of Subject Rights Requests (SRRs) when CCPA comes into effect.









