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Woman using smartphone with digital business interface showing cookies for personalization
Data PrivacyInsights

Personalisation and the Importance of Privacy in the Post-Cookie Landscape

July 2, 2021
As we approach the death of the third-party cookie, brands need to prepare themselves for the seismic change in personalization and digital marketing to ensure that they have are delivering the right message at the right time to customers.
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Targets hit in the center by arrows showing contextual targeting
Data PrivacyInsights

Cookiepocalypse and the Rise of Contextual Targeting in a Cookieless Future

November 12, 2020
Contextual marketing will supplement whichever user-based ID solutions arise victorious from the Cookiepocalypse — creating a new, transparent way to reach key audiences in the cookieless future.
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Man looking at many virtual screens showing the guidelines on cookies and Internet tracking published by Irish DPC
Data PrivacyNews

EU Watchdog Offers Insights and Guidance into Use of Cookies and Internet Tracking

April 28, 2020
Irish DPC publishes report and guidance on the use of cookies and Internet tracking after conducting a ‘cookie sweep’ to observe how they were used on popular websites.
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Globe in digital background showing the considerations when asking user's consent for online cookies and trackers
Data PrivacyNews

These Cookies are Out of This World

October 29, 2019
European Court of Justice Planet 49 decision sets the record straight on consent for online cookies and trackers and raises some serious points for consideration by companies subject to GDPR and ePrivacy.
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Latest

Girl holding smartphone with TikTok showing transparency center to stop government bans

TikTok Opens Transparency Center in Bid to Head off Government Bans

Vehicles in motion on busy motorway showing digital license plates to track vehicles

Digital License Plates: Will This New Way to Track Vehicles Enhance or Undermine Privacy?

Bank of England building showing UK financial regulator stress test report on cyber insurance

UK Financial Regulator: Country’s Cyber Insurance Providers Lack Consistency in Risk Assessments, Modeling Capability

Financial charts showing LockBit ransomware attack impact on derivative trading

ION Group Ransomware Attack Impacts Derivative Trading in Global Markets

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