The first tranche of privacy reforms introduced to Parliament provides the OAIC with new penalties for data violators and a new privacy code for children, along with the addition of a new statutory tort for serious invasions of privacy.
Data privacy is an issue that draws attention from every corner of American society. There are consumers on the one hand, who are fiercely protective of their digital rights, and the big tech and advertising giants on the other, wielding their massive influence at the expense of ordinary citizens.
The combination of brands being held accountable for violating consumer privacy laws, the roster of new – and varying – US privacy laws set to take place in 2023, and consumers themselves increasingly opting out of sharing their personal data is amounting to something of a rising tide in terms of consumer privacy.
