Private Click Management

Mozilla: Apple “Private Click Management” Not a Net Positive for Consumers, Safari Privacy Can Still Be Compromised by Cross-site Tracking

August 2, 2022

Mozilla's study finds that iOS and Safari privacy is not enhanced for end users when Private Click Management is enabled, and a small number of users can still be tracked across sites if the advertiser desires.

Private Click Management

Mozilla: Apple “Private Click Management” Not a Net Positive for Consumers, Safari Privacy Can Still Be Compromised by Cross-site Tracking

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