As we approach the death of the third-party cookie, brands need to prepare themselves for the seismic change in personalization and digital marketing to ensure that they have are delivering the right message at the right time to customers.
Chief Marketing Officer & Chief Commercial Officer at ADARA
As CMO and CCO of ADARA, Carolyn has responsibility for aligning the brand with the company’s expanding mission to provide clients with a solution that enables travel brands to collaborate and share insights in order to deliver personalised experiences, improve customer loyalty, and maximize revenue at the customer level.
