Why are enterprise software buyers walking away at renewal? Increasingly, it's not price. It's opacity. IDC research finds that 59% of buyers cite lack of transparency as a top concern when consolidating vendors.
Senior Product and Marketing Manager at Thales
Darim Rahmatallah is a Senior Product and Marketing Manager in the Software Monetization business unit at Thales and is a subject matter expert in software protection and monetization. Darim is focused on driving the product strategy and identity for software monetization at Thales and has worked exclusively in the software licensing industry for 20 years.
