CPO Magazine - News, Insights and Resources for Data Protection, Privacy and Cyber Security Leaders
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Luke Taylor
COO & Founder at TrafficGuard
Luke Taylor is the Founder and Chief Operating Officer of TrafficGuard. With over 18 years of experience in managing and growing various digital marketing, internet and mobile technology companies, Luke has a proven ability to manage multifunctional teams, and a track record of successfully developing and deploying ROI-driven strategies. As the Founder, Luke brought together and oversaw the team that pioneered TrafficGuard, which was launched and commercialised as a Software as a Service (SaaS) in July 2018. In the same year, TrafficGuard was awarded the Mobile Marketing Innovation Award by MarTech BreakThrough.


Hacker in front of computer committing ad fraud
Cyber SecurityInsights

Fraud Is Sapping Billions From Advertisers; There’s No Better Time To Fight It Than Now

December 14, 2020
To put an end to the loss of valuable ad dollars, cybersecurity and risk management professionals must realize that ad fraud is not caught with traditional cybersecurity tools.
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Woman holding pen and using calculator showing the preventive approach to avoid ad fraud
Cyber SecurityInsights

Reactive Ad Fraud Solutions Are Putting Your Ad Spend at Risk

June 11, 2020
Advertisers are expected to lose $100 million a day to digital ad fraud in the next five years, what preventive approach that business can take to protect themselves?
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