Training and Awareness

As more and more marketers leverage on customer data to build target consumer base, it’s time for CMOs and marketing teams to get to know cybersecurity and focus on cyber risks too.

Meet Bob. Bob’s an employee at BigCorp, and he’s confused.He’s got info security folks requiring him to take annual training, posting educational videos, and sending simulated phishing email all the time. Then he’s got the privacy team requiring training of their own and inviting him to “lunch and learns” on…

A recent study conducted by Chubb in major Asia-Pacific markets reveals that SMEs tend to be both overconfident and underprepared when it comes to cyber awareness.

Majority of business travelers have grave reservations about public WiFi security and the safety of their data. Of the 2,000 global business travelers surveyed by Carlson Wagonlit Travel, 65% were less than confident about using public WiFi networks.

Google has a vision for users to not have to think about cybersecurity, even as the human factor is the weakest link. Realistic cybersecurity training is still critical as we can't fully trust and rely on technological capabilities.

Too many organizations either provide for no security and privacy training and awareness or take a completely inadequate or ineffective (bad) approach. Effective regular training and ongoing awareness can provide tremendous return on significantly better security and privacy practices.

Why is there always some information security or privacy pros who insist on proclaiming that user awareness and training is a waste of time and money?