Magali (Maggie) Feys is the founder of AContrario.Law, a boutique law firm based in Belgium, specializing in IP, IT, data protection, and cybersecurity. Maggie is also Chief Strategist, Ethical Data Use at Anonos.
Even if Meta were using a data clean room for marketing and advertising purposes, it would not be adequate for GDPR compliance. And without GDPR compliance, Meta can’t claim legitimate interest as a legal basis for lawful secondary data processing.