Author

Sweeney WIlliams

As Senior Director of Security, Privacy & Compliance and Privacy Officer at Vision Critical, Sweeney leads Vision Critical’s global security and privacy program and provides best practice guidance to various business stakeholders and customers to assist, advise, and educate on all aspects of data privacy and security. His responsibilities include overseeing Vision Critical’s privacy compliance framework, performing security advisory functions to the business, measuring program and control effectiveness, and managing industry relations. His mission centers on remaining true to one of the company's key principles: ensuring transparent interaction with individuals who rely on Vision Critical’s services. Prior to starting his career at Vision Critical in 2014, Sweeney served as a Senior Manager of Privacy and Deliverability at marketing automation software company Eloqua for over seven years.

Data Privacy

Beyond Legislation: Building and Retaining Customer Loyalty with Data Transparency

Sweeney WIlliams Aug 31, 2018 0

Companies that want to thrive in an increasingly regulated privacy environment must focus more on data transparency for customer loyalty, which consumers have now come to not only value, but expect.