Facebook's opt-in facial recognition system will no longer be available in a matter of weeks, and the templates it relied on to function will be deleted. The decision comes as the social media giant rebrands as "Meta" and looks to keep ahead of regulations.
Facebook thinks CCPA does not apply to them as businesses can install their web tracking system Pixel for free and pay only to deliver targeted ads based on the information they harvest.
Facebook responds to 1,200 questions posed by U.S. lawmakers on its data privacy practices. It seems that as long as the questions keep coming, Facebook can safely delay and mitigate the risk of regulatory or legal action.
If the court approves the settlement, this long-running privacy lawsuit will finally be put to bed with $90 million (after the usual legal expenses) being parceled out to eligible users and Facebook forced to "sequester and delete" personal data.
Facebook has banned a NYU ad targeting research project that captures information from political ads, but the FTC has undercut its stated reasons for doing so.
Facebook is anticipating a loss of $10 billion to the Apple privacy changes in 2022, while Snapchat is in the midst of an overperforming Q1 that has seen the company's shares rally to increase 50% in value.
A Facebook blog post directed at its advertising partners reveals that the social media giant has been underreporting iOS ad performance by about 15% in the aggregate since the major privacy update was rolled out on Apple’s mobile operating system in late April.
Facebook is now using device accelerometer data as an alternate means of pinpointing locations and following app users about their day. This happens even if users both opt out of targeted advertising and disable location tracking within the Facebook app.
Snapchat has explored plans to skirt Apple's new privacy rules and continue tracking users, making use of banned device fingerprinting techniques rather than the IDFA identification number.
Some cities and states that were early to ban law enforcement from using facial recognition software appear to be having second thoughts as crime spikes become a major political issue.








