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Data Privacy

Technological development has always outpaced privacy concerns, but never more so than in the past decade. Collection and centralization of personally identifiable information (PII), tracking of movements and digital surveillance are all at unprecedented levels. Regulations and laws are only just beginning to catch up to the ability of both governments and private entities to deploy these capabilities.

 

What exactly is there to worry about? The mass collection and centralization of data by giant multinationals such as Facebook and Google is as good of a place to start as any. Two decades of vacuuming up the personal data of users of various online services has created the most impressive marketing capabilities in history, but these profiles have astounding potential for damage when they are used the wrong way or fall into the wrong hands.

 

Unauthorized information that is captured in data breaches tends to find its way to massive “combo lists” that are sold and traded on the dark web. Social security numbers are added from this breach, home addresses and phone numbers from that one, personal health information from yet another. Soon, a frighteningly complete profile of millions of individuals is available to anyone willing to pay the asking price.

 

These are just the established data privacy issues. The emerging ones are even worse. High-quality facial recognition technology is just beginning to roll out across the public places of some countries. Artificial intelligence is not only making mass facial recognition possible, but magnifies the power and reach of any application that involves capturing and sorting information: scanning pictures, analyzing speech, sifting through text and location data. This threatens to not only shatter anonymity and privacy, but allow for highly advanced impersonation and take the concept of “identity theft” to new levels.

 

Some businesses chafe at the trouble and added expense of new and emerging data privacy regulations, but they are vital to both protecting rights and privacy and instilling confidence in end users. Customers want to be able to submit their payment information without worry about data breaches and identity theft, use services without wondering what is being done with their personal information and use devices without fear of surveillance or having location data tracked. The need for meaningful safeguards only grows greater as technological capabilities increase.

 

Hand with a key trying to open security lock on a smartphone showing Five Eyes wanting access to data from tech companies
Data PrivacyNews

Five Eyes Want Access to Data from Tech Companies

September 21, 2018
The Five Eyes has put the tech industry on notice. They want access to data from tech companies and while there is no formal demand for encryption backdoors, the Five Eyes believe government agencies should have access to encrypted information.
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TikTok logo on smartphone showing emotion tracking and data collection
Data PrivacyNews

TikTok “Focused View” Promises Emotion Tracking to Advertisers

February 16, 2023
In October 2022, TikTok quietly introduced a new emotion tracking feature for advertisers on its platform. Called "Focus Tracking," it promises to only put ads in front of users that it determines are "emotionally engaged".
Read More
Hand stopping wooden blocks from falling showing the need for companies to measure data privacy risks
Data PrivacyInsights

Why Companies Should Start Measuring Data Privacy Risks

July 20, 2020
With the rise of compliance requirements and regulations, companies should start measuring data privacy risks to avoid expensive privacy breaches and maintain a good reputation.
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Image of man using finger to select a person in a network representing difficulty of employers finding the employee privacy sweet spot
Data PrivacyInsights

Can Employers Find the Employee Privacy Sweet Spot? (Part I)

April 19, 2016
It's not quite the world of George Orwell's 1984, but employers and employees are still searching for a meeting of minds when it comes to privacy. Can a balance be struck between business imperatives and employee privacy? In part one of a two-part article we examine just how technology is contributing to a steady erosion of employee privacy and how both employer and employee must each bear some of the burden when it comes to privacy issues.
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Image of hand holding mobile phone showing financial charts signifying the need for FinTech to protect the security and privacy of customer data
Data PrivacyInsights

Can FinTech Ensure the Security and Privacy of Customer Data?

October 24, 2017
With massive collection and use of customer data and now "alternative data", FinTech companies must prove their commitment to data privacy & cybersecurity.
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Image of drone flying as a eye in the sky against city backdrop signifying drone surveillance and the concern with privacy
Data PrivacyInsights

Eye in the Sky – Drone Surveillance and Privacy

August 6, 2018
Drones that were once used only for military purposes have now entered the private sector. With the surveillance culture that is permeating almost every part of modern society, drone surveillance using not just cameras but facial recognition software, IR technology, and speakers are an unprecedented threat to privacy.
Read More
Binary code particles and neon glowing cyber wave showing ESG frameworks
Data PrivacyInsights

Why Business Leaders Must Incorporate Data Privacy Into ESG Frameworks

June 29, 2022
An environmental, social, and governance (ESG) framework is not a new business term, but what it means for a given company is constantly changing. There’s an emerging area that’s quickly gaining traction in the new, better understanding of ESG - data privacy.
Read More
Technician repairing inside of device showing semiconductors
Data PrivacyInsights

Do Semiconductors Add to the Growing Data Privacy Problem?

July 14, 2022
As semiconductors transform more everyday devices into smart devices, even more companies will be downloading their information and storing it, creating a growing data privacy problem.
Read More
Apple Watch on display showing Apple developers and user fingerprinting
Data PrivacyNews

Apple Developers Subject to New API Requirements in Bid to Eliminate User Fingerprinting

August 8, 2023
Apple developers that want to use certain APIs will have to submit an explanation of why they are necessary for program function, as part of a new effort to combat user fingerprinting.
Read More
Finger tapping TikTok logo on mobile phone showing TikTok employee claims of user data leak
Data PrivacyNews

Former TikTok Employee Claims User Data Still Leaking to China, Company Was “Intentionally Lying” to US Regulators

March 20, 2023
The former TikTok employee worked as a risk manager in the company's Safety Operations division for six months and claims that a "complete re-engineering" of the app is the only way to secure user data.
Read More
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